415.419.5860
Email MarketingFor Conferences, Meetings, and Events.
From newsletters, to brand awareness and introducing new products and services, to promotional offers and event announcements, CauseRoar can you help deliver the right message at the right time.
Email Marketing, still the work horse in an event marketing strategy.Email marketing is very often overlooked in digital marketing strategies, at times seen by some as old school, but email marketing still works like a charm.....and in fact has a much better engagement and response rate than social media.
Click to enlarge.(Email for CauseRoar Client)
The number of fans who see your posts on Facebook is only 6%, while open rates for email are 20-30%.Your message is 5x more likely to be seen through email than Facebook.The Direct Marketing Associationfound that email marketing has a ROI of 4300%, whileMonetate's Ecommerce Quarterlyshowed that email drove more conversions than other marketing channels, including search and social.
| Traffic source | Q1 2012 | Q2 2012 | Q3 2012 | Q4 2012 | Q1 2013 |
|---|---|---|---|---|---|
| Search | 1.83% | 1.77% | 1.96% | 2.49% | 1.95% |
| Social | 0.49% | 0.60% | 0.73% | 0.88% | 0.71% |
| 3.06% | 3.24% | 3.48% | 3.58% | 3.19% |
CauseRoar designs the most effective email marketing plan into your digital strategy
While we excel at email design to capture your potential attendee's attention, email marketing does not stop at a beautifully designed email.At CauseRoar, we have the talent and skills to manage your email campaigns from start to finish: strategy, online form development to capture opt-in emails, actionable thank you pages, mobile ready design, landing page design, copywriting, conversion optimization, list management, tracking, reporting and testing.
Click to enlarge.
While each step listed above is crucial to the success of your email campaign, we specialize indynamic online formsthat speak directly to your audience to capture those important opt-in email addresses.This combined withactionable thank you pages(always, always ask for just a bit more) and clean, powerful landing pages gets your organization to where it wants to go.
